Can you believe that just ONE You Tube video was watched over 120 million times during 2009? Another 36 million times and yet another over 33 million times.
You Tube was the 3rd most popular website visited by Australians in 2009 and guess what? Most businesses DON’T have a presence on it. In fact only 2.7% of businesses have taken the time to upload a video promoting their goods or services on You Tube.
Could it be the cost? Nope, You Tube is FREE.
Maybe it’s too hard to upload a video. Ummm nope again. You Tube signup and uploading is very easy.
Okay so maybe it’s just too hard to shoot a video. Mmmmmm let’s see. You’re smart enough to run a business but you can’t aim & shoot a video camera? Or, you don’t want to invest a small amount and get a pro to do it for you.
So, let’s get down to the REAL reason your business doesn’t have a You Tube presence. “TO-IT” For the vast majority of businesses You Tube is a ‘TO-IT”. In other words it’s something which you will do when you get around to it. Trouble is we all know what happens to projects which are in the “TO-IT” basket. We rarely get around to it and it often never gets done.
So girls and boys here’s your pearl of wisdom to finish off 2009. Dust off your video camera or call a video production company and get a video promoting your business on You Tube. Here’s an extra tip. Include a link to the You Tube page displaying your video on EVERY single email you send in 2010.
Most watched YouTube videos globally
Susan Boyle – Britain’s Got Talent (120+ million views)
David After Dentist (36+ million views)
JK Wedding Entrance Dance (33+ million views)
New Moon Movie Trailer (30+ million views)
Evian Roller Babies (27+ million views)